Tuesday, December 25, 2012

Lexus saves Christmas with its Flying Luxury Cruiser



Lexus just announced a previously unheard of – and unthinkable – achievement by an automaker, or any other company for that matter: saving Christmas from being ruined for all the good boys and girls!

According to Lexus, Santa's reindeers bailed out on him to vacation in Hawaii through a last-minute travel deal. Santa contacted Lexus for help through his perception that the luxury carmaker delivers the best customer experience in the industry.

It was such a huge opportunity for Lexus that the company sprang into action. "We couldn't bear the thought of leaving the big guy high and dry. Our elves and engineers are proud to introduce the 'Lexus Flying Luxury Cruiser,' or LFLC for short," said Lexus General Manager Mark Templin in a company press release.

The Lexus Flying Luxury Cruiser has been tricked out with a few sweet features: advanced Lexus Hybrid Drive that gets 800 reindeerpower and creates fewer emissions than even a single reindeer; the safest sleigh ever with Blind Spot Monitor with Rear Cross-Traffic Alert and Advanced Pre-Collision System that keepsgrandma from getting run over; Lexus Navigation System with e-Destination to make the trip time efficient to deliver gifts to all the nice children; and a Lexus Enform with a Pandora playlist with all of Santa's favorite tunes.

I have some questions for Santa, which may be answered through the Lexus media representatives or sent to Santa's post office box at the North Pole...
  • How did you choose Lexus over its direct competitors – Mercedes BenzBMWInfiniti and Acura? I've heard a few good stories from customers of these brands getting top-of-the-line customer service. Was there a special Santa promotional incentive mailed to the North Pole by Lexus?
  • Are you going to keep the Lexus Flying Luxury Cruiser for next year, in place of the sleigh and reindeer? You don't need reindeers to pull your Lexus, and it could be a violation of the reindeers' union contract and North Pole labor laws.
  • What fuels the Flying Cruiser? Gasoline or diesel? Jet fuel? Eggnog?
  • Lexus claims to offer you a lifetime warranty and 24-Hour Roofside Assistance. Do you and Mrs. Claus buy into that? It seems a bit lofty.



Source: Lexus

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